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Magical Marketing Experiences in Augmented Reality

About us

3FINERY LTD is an Augmented Reality spin-out from Edinburgh Napier University that provides a novel marketing tool by bringing objects to life in mobile devices. Our clients are businesses who need to enhance their social media customer engagement to increase their sales. Unlike our competitors, who use AR to overlay content on the screen, our clients benefit from our unique capability to bring the appearance of real objects to life. Our technology is the output of an EU Horizon 2020 project and has been showcased at SIGGRAPH Asia 2019.

Wary consumers will give more money to the businesses they feel emotionally connected to - while ignoring others. In fact, a fully engaged customer represents an average of 23% premium in terms of share of wallet. In stark contrast, an actively disengaged customer represents a 13% discount in those same measures. To provide a solution for this, we engage customers in marketing campaigns by using our cutting-edge AR technology. Our Augmented Reality solution enables businesses to create novel marketing campaigns offering higher customer engagement than traditional AR methods by bringing real-world objects to life in mobile devices. Our capability to bring the appearance of real objects to life engages customers higher than traditional AR marketing techniques. Our technology is patent pending PCT/GB2020/050345

Our technology

Our software provides a novel way of interaction with the user's environment and can be easily integrated to already existing solutions. We offer unique interactive experiences with the ability to better understand customer needs by gathering valuable user data from their interactions. Our technology is built around social media with transmedia marketing virality as our core value proposition.

As seen in

Augmented Reality is an emerging trend within digital marketing; one that allows brands to create unique experiences for their customers within a few taps on their mobile phone. Our technology goes one step further and is capable of bringing any desired object to life remotely with seamless realism. Our technology has been showcased in worldwide leading conferences and trade-shows around the globe.

SIGGRAPH ASIA 2019
Frontiers
EUROGRAPHICS
ACM

Get in Touch

Our company, 3FINERY LTD, is newly co-founded by Dr. Llogari Casas and Professor Kenny Mitchell, with a host of top notch advisors and partners. We are an independent spinout of Edinburgh Napier University in the context of more than 4 years of research on advanced audio and visual immersive avatar communication technologies. If you would like to find out more about how we can help you and your business, please get in touch with us or drop us an email.

Llogari Casas
Kenny Mitchell
Napier MSCA ICURe UK Research and Innovation InnovateUK